When I rebranded Abuv, I decided it was also time to put together a new website that better showcased our client work and services.
My first step was figuring out what content was most important to show to our site visitors. For us, having them able to see what services we can provide to them right away is at the top of our list. After that, it is the ability to see previous projects so they can see the quality of our work.
Since much of my focus is on client work, I elected to use a premade WordPress theme to help speed up the process, though still customizing aspects of it with my own code when needed. Each client project need to have clear, focused images that really showcased the work the best it can. I decided to take my own photos of each project when possible, or use a mock up to help visitors get a proper visual.
I used our new colors, font, and imagery across the site to keep everything cohesive. The site works well on both desktop and mobile devices.